Readings: Beginner’s Guide to SEO

This free beginner’s guide to SEO is the best resource for developing an understanding of search engine optimization, conceptually and in practice.

I highly recommend that you take the time to begin reading through the various sections, perhaps even download the PDF. At a minimum, bookmark this site as a resource for understanding SEO.

http://moz.com/beginners-guide-to-seo

If you only read one section of this beginner’s guide this semester, focus on this section:

http://moz.com/beginners-guide-to-seo/myths-and-misconceptions-about-search-engines

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