Engagement on Twitter

Example of Twitter nugget and how to embed tweet to include your source, if you can’t squeeze it all in:

Taylor did a great job of offering a really valuable nugget on boosting Twitter engagement, but didn’t include a source. So I quickly searched for videos and engagement on Twitter and found a post about a study by Twitter analyzing a vast library of tweets from verified users.

 This may not be the source for Taylor’s nugget, but it confirms what she shared. I then added to the discussion to ask whether the results would hold up for non-verified users. We’re all likely to click on video links from our favorite celebs and about breaking news. But do we take the time to watch videos linked and shared by casual followers?


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