Tidbits from Griner

1.  “You have to engage your audience; don’t talk AT them, talk WITH them.”  People don’t want to have information thrown at them from all directions that doesn’t apply to them.  They want a conversation – one that they can interact with and feel connected to.

2. ” Social media content planning requires constant evolution.”  We live in a time where social media is growing, expanding, changing, and evolving on almost a daily basis.  If you can’t keep up with the times, the times will leave you behind.

3.  “Successful content isn’t about tricks and tactics.  It starts with knowing your audience and constantly adapting to their feedback.”  Anyone can come up with something to draw in the crowds, but only a company who’s engaging, listening to, and responding to its audience is going to keep the crowd’s attention.



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